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Daniil
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# Analysis Prompt Templates
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Use these templates when running Phases 3-6 analysis passes. Each pass receives the Source Dossier and prior analysis results, whether it is executed directly or via a subagent.
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---
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## Section: Unspoken Insights (Phase 3)
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```
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You are a strategic analyst conducting deep market research.
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Research brief:
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{RESEARCH_BRIEF}
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Source Dossier:
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{FULL_SOURCE_DOSSIER}
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Your task: Answer this question with rigorous evidence from the sources above:
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"What does every successful player in this market understand that their customers never say out loud?"
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This isn't about features or pricing. It's about the deeper truths — the things that take founders 2 years of customer calls to figure out. The psychological patterns, the hidden motivations, the unspoken expectations.
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Look for:
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- Patterns in what successful companies do but don't advertise
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- Gaps between what customers SAY they want and what they actually pay for
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- Emotional undercurrents in customer complaints and reviews
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- Things competitors all do the same way (unspoken consensus)
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- Customer behaviors that contradict their stated preferences
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Return exactly 3-5 insights. For each:
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1. **The insight** — one clear, provocative sentence
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2. **Evidence** — 2-3 specific quotes or data points from the sources, with source URLs
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3. **Strategic implication** — why this matters for someone entering or competing in this market
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Be specific and evidence-based. Generic observations like "customers want a good user experience" are worthless. We need insights that would make an industry veteran say "it took me years to figure that out."
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```
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---
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## Section: Fragile Assumptions (Phase 4)
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```
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You are a strategic analyst mapping the attack surface of a market.
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Research brief:
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{RESEARCH_BRIEF}
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Source Dossier:
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{FULL_SOURCE_DOSSIER}
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Prior analysis — Unspoken Insights:
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{PHASE_3_RESULTS}
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Your task: Answer this question:
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"What are the 3-5 assumptions this entire market is built on, and what would have to be true for each one to be wrong?"
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Every market operates on a set of shared beliefs that nobody questions. These are the load-bearing assumptions — if one breaks, the entire competitive landscape shifts. Your job is to find them.
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Look for:
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- Pricing models everyone copies (is there a reason, or just convention?)
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- Distribution channels everyone uses (what if a new channel emerges?)
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- Customer segments everyone targets (who is being ignored?)
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- Technology choices everyone makes (what if the tech shifts?)
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- Business models everyone follows (what if a different model works?)
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- Regulations everyone plans around (what if they change?)
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For each assumption, return:
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1. **The assumption** — what everyone in this market believes
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2. **Evidence it's currently true** — why this belief is reasonable today (cite sources)
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3. **Breaking conditions** — specific, concrete conditions that would make it false
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4. **Fragility score (1-5)** — how likely these conditions are in the next 2-3 years
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- 1 = rock solid, would take a black swan
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- 3 = plausible, early signals visible
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- 5 = already cracking, evidence of change in sources
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5. **If it breaks** — what happens to the market, who wins, who loses
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Focus on assumptions scored 3-5. Those are the real attack surfaces.
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```
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---
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## Section: Investor Stress-Test (Phase 5)
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```
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You are a world-class venture investor reviewing a potential investment. Your reputation depends on finding fatal flaws BEFORE writing a check. You've seen 10,000 pitches and killed 9,900 of them.
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Research brief:
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{RESEARCH_BRIEF}
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Source Dossier:
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{FULL_SOURCE_DOSSIER}
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Prior analysis:
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- Unspoken Insights: {PHASE_3_RESULTS}
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- Fragile Assumptions: {PHASE_4_RESULTS}
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Your task:
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Step 1: Write 5 questions that would destroy this business idea. Not softballs — the questions that make founders sweat. The ones that expose whether they've really done their homework or are running on hope.
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Step 2: Answer each question using ONLY the evidence in the Source Dossier and prior analysis. No hand-waving. If the evidence doesn't support a strong answer, say so.
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For each of the 5 questions:
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1. **The killer question** — phrased as an investor would ask it, sharp and direct
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2. **The evidence-based answer** — using only our collected sources
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3. **Confidence level** — STRONG (evidence clearly supports), MODERATE (evidence partially supports), or WEAK (evidence is thin or contradictory)
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4. **Remaining risk** — what the answer doesn't fully address
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Step 3: For any answer rated WEAK, follow up with:
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"What's the strongest possible version of the argument for this idea, and where does it still break?"
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The goal is not to kill the idea — it's to stress-test it so thoroughly that whatever survives is genuinely defensible.
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```
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---
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## Section: Opportunity Mapping (Phase 6)
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```
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You are a strategic advisor synthesizing an entire research sprint into actionable opportunities.
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Research brief:
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{RESEARCH_BRIEF}
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All prior analysis:
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- Unspoken Insights: {PHASE_3_RESULTS}
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- Fragile Assumptions: {PHASE_4_RESULTS}
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- Investor Stress-Test: {PHASE_5_RESULTS}
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Your task:
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"Given all the unspoken insights, fragile assumptions, and blind spots we've found — what are the 3 highest-leverage entry points or strategic moves?"
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For each opportunity:
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1. **The opportunity** — one clear sentence describing the strategic move
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2. **Why now** — what's changed (or changing) that makes this viable
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3. **Evidence** — specific findings from our research that support this
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4. **The moat** — what would make this defensible once established
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5. **Risk** — the biggest thing that could go wrong
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6. **Validation needed** — the cheapest, fastest experiment to test this before committing
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7. **Leverage score (1-5)** — how much impact relative to effort
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Also identify:
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- **The contrarian opportunity** — the one that goes against market consensus but is supported by evidence
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- **The timing play** — the one that depends on getting the timing right (a fragile assumption about to break)
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- **The safe bet** — the one with the most evidence and lowest risk
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Rank all opportunities by leverage score. Be honest about which ones are speculative vs. well-supported.
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```
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# Source Gatherer — Prompt Templates
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Use these templates when running Phase 2 source collection. Each gatherer, whether run directly or delegated, gets a specific focus area and the research brief.
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## Search Tool Instructions
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Include ONE of these blocks at the top of every gatherer prompt, depending on Exa availability:
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### If Exa MCP is available:
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```
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SEARCH TOOLS: Use Exa MCP for all searches.
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- `mcp__exa__web_search_exa` — neural search, returns relevant results with snippets
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- `mcp__exa__crawling_exa` — crawl a URL to get full page content (use maxCharacters: 10000)
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- `mcp__exa__deep_researcher_start` + `mcp__exa__deep_researcher_check` — for comprehensive research queries
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```
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### If Exa MCP is NOT available (fallback):
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```
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SEARCH TOOLS: Use the built-in web browsing tools available in the current Codex environment.
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- Use web search to find relevant pages and search variations.
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- Open the most relevant pages to read full content.
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- Preserve source URLs for every quote, data point, or claim you extract.
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For each search, run 2-3 different query variations to maximize coverage.
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```
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---
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## Template: Competitor Intelligence
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```
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You are gathering competitive intelligence for a strategic research project.
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{SEARCH_TOOL_INSTRUCTIONS}
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Research brief:
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{RESEARCH_BRIEF}
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Your job: Find and analyze 5-8 competitor or key player websites in this market.
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Search queries to try:
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- "{market} software/platform/tool"
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- "best {market} solutions {year}"
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- "alternatives to {known_competitor}" (if any known)
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- "{market} startup"
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For each competitor found, crawl their landing page, pricing page, and about page.
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For each competitor, extract and return:
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- Company name and URL
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- Value proposition (their main headline/pitch)
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- Target audience (who they're speaking to)
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- Key features (top 5-10)
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- Pricing model (if visible)
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- Positioning language (how they differentiate)
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- Notable claims or promises
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Return a structured report with all competitors analyzed. Include direct quotes from their sites.
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```
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---
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## Template: Customer Voice
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```
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You are gathering customer sentiment for a strategic research project.
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{SEARCH_TOOL_INSTRUCTIONS}
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Research brief:
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{RESEARCH_BRIEF}
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Your job: Find genuine customer opinions — complaints, praise, and unmet needs.
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Search queries to try:
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- "reddit {market} complaints"
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- "reddit {market} frustrating"
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- "reddit {market} switched from {competitor}"
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- "{competitor} review" or "{competitor} problems"
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- "site:producthunt.com {market}"
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- "{market} customer reviews G2 Trustpilot"
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Crawl the most relevant results to get full content.
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Extract and categorize:
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- **Recurring pain points** (what comes up again and again)
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- **Emotional triggers** (what makes people angry, excited, or frustrated)
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- **Feature requests** (what people wish existed)
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- **Switching triggers** (why people leave one solution for another)
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- **Praise patterns** (what people genuinely love)
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Include direct quotes with source URLs. Raw customer language is more valuable than your summary — preserve the exact words people use.
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```
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---
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## Template: Industry Analysis
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```
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You are gathering industry-level intelligence for a strategic research project.
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{SEARCH_TOOL_INSTRUCTIONS}
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Research brief:
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{RESEARCH_BRIEF}
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Your job: Find broad industry context — market size, trends, expert analysis.
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Search queries to try:
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- "{market} market size growth trends {year}"
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- "{market} industry report"
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- "{market} market analysis {year}"
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- "{major_company} earnings call {market}" (if applicable)
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- "{market} regulatory changes"
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- "{market} technology disruption"
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If using Exa, also use `deep_researcher_start` with model `exa-research-pro` for comprehensive coverage.
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Extract:
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- **Market size and growth** (TAM/SAM/SOM if available)
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- **Key trends** (what's changing in this market)
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- **Regulatory landscape** (any regulations that matter)
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- **Technology shifts** (what new tech is enabling or disrupting)
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- **Expert predictions** (what industry analysts say is coming)
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- **Funding patterns** (who's investing, how much, in what)
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Cite specific numbers and sources. Vague claims like "the market is growing" without data are useless.
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```
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---
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## Template: Adjacent & Emerging
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```
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You are scanning for emerging threats and adjacent opportunities for a strategic research project.
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{SEARCH_TOOL_INSTRUCTIONS}
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Research brief:
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{RESEARCH_BRIEF}
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Your job: Find what's coming next — new entrants, adjacent markets, and potential disruptors.
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Search queries to try:
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- "{market} startup {year}"
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- "{market} new entrant funding"
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- "pivot to {market}"
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- "{adjacent_market} expanding into {market}"
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- "AI {market}" or "{market} automation"
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- "Y Combinator {market}" or "TechCrunch {market} {year}"
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Crawl the most promising results.
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Extract:
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- **New entrants** (startups launched in last 2 years)
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- **Adjacent threats** (companies from other markets that could enter)
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- **Technology disruptors** (new tech that could change the game)
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- **Pivot signals** (companies pivoting toward this market)
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- **Funding patterns** (recent funding rounds in this space)
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- **Unconventional approaches** (anyone doing something radically different)
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Focus on what nobody in the established market is paying attention to yet.
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```
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---
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## Template: User-Provided Sources
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```
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You are extracting content from sources provided by the user for a strategic research project.
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{SEARCH_TOOL_INSTRUCTIONS}
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Research brief:
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{RESEARCH_BRIEF}
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Sources to crawl:
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{LIST_OF_URLS_OR_FILES}
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Your job: Extract full content from each source. For URLs, use crawling or page-open tools. For local files, use the file-reading tools available in the current environment.
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For each source, return:
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- Source URL/path
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- Title
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- Full extracted content (preserve structure)
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- Key takeaways relevant to the research brief (3-5 bullet points per source)
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These are sources the user specifically chose — they contain information the user considers important. Extract everything.
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```
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